February 26, 2008

Selling Out Isn't Plausible

We realize that this story has already been making ripples throughout the blogosphere, but since we’ve been taking a bit of heat for it, we thought you might like to hear our side of the story. You see, a couple of months ago we were approached by the Café Bustelo corporation to film some TV spots in part of their campaign to reach a younger, hipper demographic. In light of the recent trend of television advertisements featuring not only the music, but the personalities of notable indie bands such as Of Montreal, Art Brut, and Mates of State, the prospect didn’t seem that strange to us.

So we said yes, but we made sure to do it on our terms. Instead of using some bogus script, we decided to let the Café Bustelo crew into our world and document our practice sessions. This made it possible for us to speak candidly about their product, which was obviously a big part of our lifestyle even before they asked us to take part in their promotion. We’re actually proud of these, and honored to be featured alongside the likes of Deerhunter and Los Campesinos! (who also took part in the campaign), but we’re posting them here so you can judge for yourself.






63 comments:

Froot Loops said...

The Spinto Band is the funniest band I've ever seen ! :)

"Es un café de tradición" !

Gabriel Koenig said...

I think my favorite may be the pedals one. That was so ridiculous. I love it.

krisan said...

ahahaaaaaaa oh MAN how kick ass are these clips?! hilarious.

Joey said...

That's one hell of a doctor.

Charlotte said...

That last one was possibly the best advert I've ever seen.

Shenny said...

Way cool! I use Bustelo with my cheapie espresso machine and it's great stuff at an affordable price! Even gave up that overpriced Starbucks habit!

Ryan said...

The funniest part of the Spinto tour cooking show was Jon's long pause posing with the Bustelo. Glad to see that was the beginning of a trend... you fucking sell-outs.

I'm Rick James, Bitch! said...

I don't drink cofee, but I think I am gonna laugh every time I see this stuff in the store..

I hope they are future tour sponser.

kudos guys!

Catalina said...

now we wait as bustelo's sales go through the roof!

Michael said...

I love the pan back to Jon's face when he's fired.

Megan said...

Awesome. I'm sure you'll get more commercial requests once executives get hold of this. This is WAY better than the Sears one!

gigawave said...

these are fucking hilarious
I LOVE IT DAMMIT

Chris said...

"I love the pan back to Jon's face when he's fired."
Agreed. In fact although I rarely drink coffee (and don't even own a coffee machine) I think the Spinto Band have convinced me to go out this very moment (at 10:45 at night) and buy some Café Bustelo and then shovel it haphazardly down my throat.

That was probably the greatest sequence of ads I have ever seen!

Anonymous said...

HAHa so hilarious video bustelo HaHA it's strange that it's not known in Fance .why?

Anonymous said...

Man- I see the spinto band rolling into town in a big yellow van with "I Love Bustelo" spraypainted on it and a stream of fans running behind them throwing Bustelo in the air and buying all coffees yellow.

More companies should support this ridiculousness.

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lvv said...

Man- I see the spinto band rolling into town in a big yellow van with "I Love Bustelo" spraypainted on it and a stream of fans running behind them throwing Bustelo in the air and buying all coffees yellow.

More companies should support this ridiculousness.
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I think my favorite may be the pedals one. That was so ridiculous. I love it.
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phát triển said...

The Spinto Band is the funniest band I've ever seen ! :)
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lvv said...

"I love the pan back to Jon's face when he's fired."
Agreed. In fact although I rarely drink coffee (and don't even own a coffee machine) I think the Spinto Band have convinced me to go out this very moment (at 10:45 at night) and buy some Café Bustelo and then shovel it haphazardly down my throat.

That was probably the greatest sequence of ads I have ever seen!
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lvv said...

"I love the pan back to Jon's face when he's fired."
Agreed. In fact although I rarely drink coffee (and don't even own a coffee machine) I think the Spinto Band have convinced me to go out this very moment (at 10:45 at night) and buy some Café Bustelo and then shovel it haphazardly down my throat.

That was probably the greatest sequence of ads I have ever seen!
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